Ad planning data from podtrac
A first step to podcast ad planning is understanding the podcast landscape, and staying current to its changes by monitoring it. Podtrac provides the podcast industry’s only ranking of top publishers, as well as the industry's only ranking of podcasts based on unique audience counts. New Publisher and Podcast Rankings are published each month using consistent measurement methodology for apples-to-apples audience sizing. And our category-specific audience rankings put you in the driver’s seat to best go after and evaluate ad opportunities.
Why Rankings and Planning Data from Podtrac?
Podtrac is in a unique position to produce rankings for the industry. With its ubiquitous podcast measurement technology across all sources of podcast traffic, its measurement relationships with the majority of top publishers in the industry, and over 15 years experience in analyzing more than 70 billion unique podcast streams and downloads, Podtrac has access to data and experience that can't be matched by anyone else in the industry.
Podcast Landscape - Free Podcast Audience Rankings and Planning Data
Top 20 Podcast Publishers
Top 20 Podcasts
Top New Podcasts of 2020
Deeper Dive - Planning Data for Shows and Audiences